So I have no idea if it will really make shaving easier, I don't even shave daily but I think this is designed in a way that makes it LOOK easier. And let's face it, it looks really cool. They have several different colors and patterns including the "Goldfinger" "Desert Camo" and the "Silver Streak". The names are pretty funny but the razors still look cool, the model shown is the "Panther".
There are also models for women with equally silly names (that some may find sexist) such as "Jungle Jane", "2 Pink", "Totally Bronze" and of course the "Reef Girl". Even with the ridiculous names I can see where these might be even more practical for women, because the video on the company's web site make shaving the underarm look so easy.